Information architecture is the process of categorizing and organizing information to create structure and meaning. This article explores not only the basics of information architecture, but also the broader view of the information age, how we use information and how it impacts our world and our lives.
When a customer uses a company's products and services to achieve a goal or need, they are going on a journey from point A to point Z. A customer journey map charts the path a user takes from the beginning of this journey to the satisfaction of that need.
Joe Leech offers a rundown on his UX review process, sharing tips about analysing data and creating personas, and setting out findings in a form that benefits clients. From quick wins to workshops, there are gifts here everyone will be grateful for.
At the beginning of a UX research and design project a Stakeholder Interview should be conducted to find out the Business Goals, Existing Research including User Research, Competitors and Technological Limitations.