The power titles used to come with are slowly fading away in the modern business world. There is also a trend right now where companies and individuals create their own titles to hype their brands in marketing channels.
Designers can have a more significant impact than pushing pixels and can help with the totality of what we produce. But this can only be achieved when product design is implemented from the start, at the strategy level.
Startups
How to Build a Bulletproof Product Design Strategy