Back in the late 1970s, Dieter Rams was becoming increasingly concerned by the state of the world around him — “an impenetrable confusion of forms, colours and noises.” Aware that he was a significant contributor to that world, he asked himself an important question: is my design good design?
The power titles used to come with are slowly fading away in the modern business world. There is also a trend right now where companies and individuals create their own titles to hype their brands in marketing channels.
